In 1976 Piero Dondi (keyboardist) and Armando Pozzo (guitarist and singer) form a band which is the synthesis of their personal musical likes: Armando’s “hard” nature (inspired by J. Hendrix, Cream, Deep Purple, Led Zeppelin and Rolling Stones) mingles with Piero’s “softer” disposition, influenced by the more conceptual and symphonic Emerson, Lake & Palmer, Genesis and Beatles.
Owing to their classical background, they maintain their sensitivity and faithfulness to clear and understandable harmonization, to the not excessive use of odd tempos, to the search for meaningful trends also intelligible to the uninitiated. In those days it was quite common, instead, to hear musical degenerations difficult to understand and silly pseudo-psychedelic melodies.
Contamination, anyway, comes from different sources: Mass Media’s creative eclecticism still recalls the above mentioned pop&rock leaders plus mythical artists like Chick Corea, McLaughlin, Jeff Beck. But their own music goes beyond them with eclectic and original-sounding composition.
Several musicians – drummers Roberto Sasso and Pino Farinella, bass players Benny Pizzuto, Adriano Schirripa and Cosimo Fusco, guitarist and singer Tiberio Boido – have joined the band in different times leaving tracks of their personality but never betraying the original and coherent style of the two founders.